Website Usability Essentials | Usability Tips for Your Website A clean, clear and simple navigation layout, with multiple navigation and product search options is the way to optimize usability—and consequently maximize sales. Know your Customer. If you do not know who your customer is, find out – and quick! We’ll discuss this in more detail shortly, […]
Ecommerce Website Conversion Essentials | Conversion Tips for Your Website
Website Conversion Essentials | Conversion Tips for Your Website Usability and Conversion go hand in hand. Without great usability your website conversion rate will suck. Conversion is the process of converting a prospect into a customer. A conversion equals a desired action (your Most Wanted Response) such as an email opt-in, RSS subscribe or sale. […]