Planning is essential to establish that your new ecommerce website can and will make money. If it doesn’t make sense in a Spreadsheet, it won’t work in your business! You need to find out: If there is a demand for your product online? Are the products you intend to sell actually selling online and in […]
Ecommerce Essentials – Take Action Now!
This is critical for an ecommerce business as the internet and technology changes so fast. Too many businesses waste time analyzing, planning and thinking without taking action. These three areas are very important, however as soon as the Research, Numbers and Exit Strategy (or goal) is established and make financial sense, then get started. The perfect time will never […]
Ecommerce Essentials – Fast-Track Your Ecommerce Success
Ecommerce business is not for the faint of heart, knowledge and experience are prerequisites to make it a success. Going in blind without a plan or strategy is not recommended, and will probably end in disaster. So here’s a brief overview of ecommerce before we get into the Ecommerce Essentials detailed throughout this category. What […]
Ecommerce Website Launch Essentials | Launch Your Ecommerce Store Now
Ecommerce Website Launch Essentials | Launch Your Ecommerce Store Now When launching your website ensure your web developer sets up and installs these prior to launch. This will ensure your website is optimized for Google, reporting and for testing. 1. Google Account or Google Apps Account. Google Account and Google Apps both offer similar services […]
Ecommerce Website Usability Essentials | Usability Tips for Your Website
Website Usability Essentials | Usability Tips for Your Website A clean, clear and simple navigation layout, with multiple navigation and product search options is the way to optimize usability—and consequently maximize sales. Know your Customer. If you do not know who your customer is, find out – and quick! We’ll discuss this in more detail shortly, […]
Ecommerce Website Conversion Essentials | Conversion Tips for Your Website
Website Conversion Essentials | Conversion Tips for Your Website Usability and Conversion go hand in hand. Without great usability your website conversion rate will suck. Conversion is the process of converting a prospect into a customer. A conversion equals a desired action (your Most Wanted Response) such as an email opt-in, RSS subscribe or sale. […]