You know that, don't you? No point creating content without a content strategy. Let's establish what content is... videos, white papers, blog posts, case studies, quizzes, infographics, podcasts, social media posts, and more. Banging content out like a factory line, won't get you anywhere. It has to be targeted. It has to have a message. It has to provide something - help, … [Read more...] about Creating Content Without a Strategy is a Time Waster
Ecommerce Content Articles
Ecommerce content involves creating compelling and informative online material, such as product descriptions, images, and reviews, to enhance the digital shopping experience and drive consumer engagement.
Generate Engagements With Lucrative Content Strategy
You will want to generate engagements with your content strategy. This is why you will want to know some lucrative content strategies. Making your information stand out from the rest is extremely important. What Is Content Strategy? It is the way that you put together your information on your website in order to be pulled up in the search engines fast when people are … [Read more...] about Generate Engagements With Lucrative Content Strategy
Make Your Content Work For You With These Content Marketing Tips
The world of marketing is ever changing, ever growing, and most of all, ever competitive. Think about it, there are millions of companies throughout the world, many of which have a similar product, service, or goal as you. So what is the secret to standing out and engaging with customers in this crazy storm constant advertisement? Follow these tips to get the most out of your … [Read more...] about Make Your Content Work For You With These Content Marketing Tips
The Impact of Website Design and Content on Customer Retention
Did you know that it costs your company about 5-25 times to acquire a new customer than it does to sell to an existing one? In addition to these eye-opening statistics, researches also show that 65% of your business comes from your existing customers. What these digits actually tell you is that customer retention is one of the most important aspects of your business. To … [Read more...] about The Impact of Website Design and Content on Customer Retention
Creating Viral Content
What is the big deal about going viral? Why are we all craving this rush? Me? I want more traffic to my website, more engagement, and more revenue. Why do you want to create viral content? And do you know how to do it? … [Read more...] about Creating Viral Content
Why Shoppable Content is the Future for Ecommerce Businesses
Shoppable content is fast becoming an industry buzzword, as brands and retailers make a bid to profit on engagement – ultimately converting online window shoppers into valuable customers. The aim is to shorten the path to purchase, employing a seamless user journey that encourages sales. With 87% of British consumers making an online purchase within the last 12 months, it’s … [Read more...] about Why Shoppable Content is the Future for Ecommerce Businesses
Simple UX Guidelines for Content Heavy UI
When creating an appealing design, it is crucial to put yourself in the user’s shoes in order to create an easy-to-use and smart design so that the user can effortlessly navigate through the website. In some cases, websites are constantly thriving with new content and information, usually at the expense of style. Therefore, if you are dealing with a content heavy website, there … [Read more...] about Simple UX Guidelines for Content Heavy UI
How to Boost Your Income through Improved Visibility (How to Expose Your Content to Proper Target Audience)
When you’re preparing to launch a new business, you need to think about its initial visibility. Working hard on your core business skills is a must during that period, but it should be accompanied by some additional features. In a nutshell – your target audience have to notice you the first day you get on the business stage. Here are five visibility-supporting strategies that … [Read more...] about How to Boost Your Income through Improved Visibility (How to Expose Your Content to Proper Target Audience)
Ecommerce Essentials – Content Is Key!
The use of poor content including headlines, product descriptions, font styles, colors, etc, on a website can massively reduce sales. Incorrect spelling (typos), poor grammar, uninspired and feature focused product descriptions all written in a boring style determine whether a customer stays (sticks) or leaves your website. To reiterate, you have approximately 5–7 seconds … [Read more...] about Ecommerce Essentials – Content Is Key!
Ecommerce Content Management System & Automation
Content Management System (CMS). This is the engine of an ecommerce website. It’s the back-end administration (dashboard) that has been organized and structured for you the retailer to add products, process orders, set up email communication, and to display content and products in an organized fashion on the website, for the user to then interactively purchase products. It … [Read more...] about Ecommerce Content Management System & Automation