Many small business owners get frustrated when they think about how to go about getting more traffic through SEO. There are many aspects of SEO that can be complicated but it doesn’t have to be. With the right plan of action, a few key elements added into your website and marketing strategy and you could […]
3 Reasons Why Your Ecommerce SEO Campaign Should Include Google Plus
There’s no doubt that a truly powerful SEO campaign will better thrive by integrating social media. One social platform that still doesn’t get the respect it deserves is Google Plus. Although Google Plus is an emerging social media network, its user community is growing fast. But what’s far more unique about Google Plus compared to other […]
3 Ecommerce SEO Health Concerns That You Should Monitor
If SEO is an important marketing avenue for your ecommerce site, then you’ll want ensure that it’s healthy and free of any illnesses that might diminish your search rankings. Although there are several factors that contribute to on-site ecommerce SEO, I will touch on three common ailments that you can remedy rather quickly. 1. Call-to-Action […]
Keyword Research Tips for Ecommerce SEO
Perhaps one of the most important aspects of ecommerce SEO is researching and selecting keyword targets. Although this process might seem elementary, the decision of which keywords to pursue can often make or break an ecommerce SEO campaign. Most of us who know a thing or two about SEO are familiar with Google Keyword Tool […]
Article Marketing to Drive Traffic to Your Ecommerce Business
Article Marketing. Content makes the Internet what it is. One of the best marketing and SEO strategies that you can do for your ecommerce site is to write articles—or hire a freelance author to write articles for you—and submit them to the popular article directories. More articles submitted equal more incoming links and more entry […]
Off-Page Ecommerce SEO | Ecommerce Search Engine Optimization
Off-Site (Off-Page) SEO Basics. Links. Links to your website are counted by the search engines as votes. Ultimately, the more one-way incoming links (backlinks) you have pointing to your site and key pages in addition to a minimum level of quality per link, the higher your site will rank in the search engine results. However, […]
On-Page Ecommerce SEO | Ecommerce Search Engine Optimization
When your prospect searches for your product, the Google search engine conducts a series of simultaneous calculations requiring only a fraction of a second. The results are determined by votes (links also known as backlinks) and Google’s PageRank algorithm, named after Google’s co-founder Larry Page. When ecommerce websites are built correctly from the ground up, […]
On-Site SEO (Search Engine Optimization) | On-Page SEO (Search Engine Optimization)
On-Site SEO also known as On-Page SEO is the process and skill set of engineering your website with SEO techniques exclusive to your website pages, and not techniques that are used off of and external from your website (Off-Site SEO or Off-Page SEO). Using super-charged SEO modules and ‘White Hat’ strategies on your ecommerce website […]
Ecommerce Research Tips | Do the Ecommerce Research Before You Start
Before You Start in Ecommerce – Do the Research. Before you start an ecommerce website, it is critical you put in a good day’s work and do the research. Competitor, Keyword and Product Research all need to be carried out to prevent you entering a market where there is little or no demand (prospects) with […]
SEO Explained in Simple Terms
SEO or Search Engine Optimization is a key factor to keep in mind while designing websites. Although it might sound like a very complicated concept, it is easy to understand. When you create a new website, you need to optimize your site. Since most users reach a website by searching for keywords in a search […]