Retailers, whether online or offline, use many strategies to set themselves apart from the competition, to attract customers. Pricing is one of the main factors that influences a customer’s decision to purchase, so competitive pricing strategies are the most commonly used approach. Low Prices or Competitive Pricing? Your pricing depends on your market position. If […]
5 Ways to Make Your Magento Site A Global Seller
With the constantly evolving online spending, there is a fierce competition to grab more business. An estimate suggests that a whopping $3.5 trillion will have been spent by the year 2019 in the E-commerce industry. This proves that The E-Commerce field requires reliable solutions to manage this growth. Magento is one of the biggest eCommerce […]
Top 10 Mobile Investment Application in 2019
With the advancements in technology, many things have stepped into Digitalization which also includes the way we used to invest our money or paying for electricity and gas bills. The days have gone when you were required to call a broker to buy or sell your stocks and funds. There are numerous applications available through […]
7 Ways to Finance Your E-commerce
Regardless if you aim to start a low-cost drop shipping operation, you still need some initial capital in order to enter the e-commerce industry. On average, you might need somewhere between $2,000 and $5,000, which may not sound as much, yet, it might be more than you currently have on disposal. Of course, if you […]
8 Tips To Create a Brand Identity that Leverages Profit
1) Stop, Collaborate & Listen Before you can come up with a brand and marketing strategies, you need to establish your identity as a business. Take some time to discuss your goals, objectives and ethics with your business partners and staff. What do you stand for as a company? What is important to you? What […]
The Strategy of Vision Portrayal On Your Website
In an age where the internet is completely ingrained in our everyday lives, your website is your company’s best chance to make a first impression. Effectively conveying your company’s ethics, vision and purpose on your website is, therefore, key to your success. But how can you use your website to portray your business visions and […]
How would you explain your product in a single sentence?
One shall follow the rule of “Leading with the need” which is an effective way of the positioning of the product to solve the issues of the customer. Many entrepreneurs and even some big firms use one-liners of their product on the dependency of their context: Description of product Value proposition Company’s Description Vision or […]
How to Create Product Attributes in Magento 2
Product Attributes are the important components of your product pages. They can help customers choose the exact type of product they want. These attributes also enable users to search and compare items based on their unique characteristics. The Magento 2 has some default product attributes: Name, Price and Description . Others can be created within […]
3 Essential Things to Do before Building an E-commerce Site
One of the most profitable startup ventures today is starting an online business. Revenue from e-commerce business is highest it has ever been. Now is the perfect time to get yourself in this business and start building an e-commerce site, be it hosted or self-hosted. But jumping in blindly will be the biggest mistake anyone […]
The Ultimate Crisis Management Guide
Large or small, your business needs a crisis management plan. Because, I’ll be brutally honest – it’s not IF it happens, it’s WHEN! What you need, is a crisis management guide. US actor and filmmaker, Sylvester Stallone, said, “That’s what Rocky is all about: pride, reputation, and not being another bum in the neighborhood.”