Every business should have a website. If you create a website for your business, you immediately reach out to new customers and create a better image for yourself. That’s why nowadays pretty much every company has a corresponding website. If you control a vast enterprise, you can afford to spend thousands of dollars on a […]
How to Keep Customers Coming Back
You probably use a lead magnet to get the customer’s email address and put them into a sales funnel, but then what? Emails don’t equal buyers. What you do with their email is what really matters. Automation can help you get the most out of each email address that you capture. Step 1: Marketing Automation […]
Mistakes to Avoid As an Entrepreneur
Being an entrepreneur means being your own boss, this brings with it numerous opportunities but also many pitfalls. There is no rule book for entrepreneurs to follow, some people see this as a positive thing where as some see it as a negative aspect. The sense of freedom that comes from being your own boss […]
Why Your Ecommerce Store Should Use Exit Overlays
Often times, ecommerce owners and marketers believe that the path to growth should be focused on finding ways to increase web traffic. After all, the more relevant traffic to your website, the more sales you can make, right? And while this statement is true (for the most part), the fact is that it takes time and […]
Marketing And New Tech: Adapt Or Die
It is no secret that the marketing world has undergone a number of upsets over the past few decades. Advertising used to be simple – you would take out an ad in the local paper or on the radio and get great results. Video advertising was reserved for those with large budgets. The unrelenting improvements […]
E-commerce SEO Best Practices to Optimize Your Business
Do you want to gain more traffic and sales to your e-commerce website? Then learning about the best SEO practices is one of the best steps to take. E-commerce SEO can double your site’s traffic and sales. Why? Because, when people are looking for products and goods online, and approximately 36% go to a […]
7 Reasons Why Customer Satisfaction Is Important for Your Business
In 2019, it is not enough for the client to feel normal after purchasing services or goods. We all strive to get the highest scores of the work done. According to New Voice Media, 59% of users share their experience in using services or various products on the Internet. This is a large part of […]
Steps to Calculated Risk-Taking in Business
Risk-taking is closely related to entrepreneurship and startup success. Leaving your nine to five to start your own small business is a financial risk. If you’re building a new product or venturing into a new market, your reputation is on the line. While it’s impossible to predict an outcome, your success rate can be greatly […]
A Guide to Buying a Franchise
Buying a franchise is a business idea that leads to many benefits. For instance, instead of starting from scratch, you already get a big business network and (relatively) well-established brand presence to work with. Other than this, you also get some basic training by people in charge of new franchises, which is ideal for people […]
Tiny Investments That Can Yield a Large ROI
When it comes to business, spending big doesn’t necessarily mean you’ll get big returns. We’ve seen multibillion-dollar companies shell out millions in investments only to experience a profit loss at the end of the quarter. The good news is that if you’re looking to grow your business under a cash-strapped budget, it’s still very feasible […]